Science Founder Coaching for Deep Tech Startups
You have a scientific breakthrough. You are turning it into reality. What comes next?
Your work began with discovery, a breakthrough in the lab, a new model, or a technology that challenged the status quo.
Now, the challenge is no longer only about research. It is about people, capital, partners, and scale.
You are no longer just asking “is this true?” You are asking “how do I make this real?”
The journey from scientist to founder is exhilarating and disorienting. The skills that made you world-class in your field are not always the same ones that help you lead a company.
I’ve written flight code for a satellite, scaled a spacetech company as COO, and mentored science teams through NSF I-Corps and Cornell eLab, so I know both the lab and the boardroom.
This is not about diluting your science. It is about building the clarity, presence, and influence to carry it forward.
For scientists building companies
PIs and researchers becoming founders
Your breakthrough came from the lab, and now you are deciding whether to leave it. We work on the identity shift from PI to CEO, explaining deep science in plain words to investors, and what to do first.
Deep tech and biotech CEOs
You have funding and a team, and research timelines keep colliding with investor timelines. We work on prioritizing proof points, board and investor communication, and hiring people who aren’t from the lab.
Technical co-founders
You own the science while a business co-founder runs the company. We work on co-founder roles and tension, leading a growing R&D team, and holding your ground on technical decisions.
Leading science teams inside a larger company rather than founding one? Read Scientific Leadership Coaching: From Lab to Leadership → or see Tech Leadership Coaching →
A coach who has built hard tech
First
satellite built to photograph other satellites; I wrote its flight code at Scout
I-Corps
NSF Innovation Corps mentor, plus Cornell eLab and Ventures for Climate
4 → 140
people at AdvisorEngine, the fintech I co-founded and sold to Franklin Templeton
At Scout I built the computer vision pipeline, tested flight hardware and wrote the code for a satellite designed to image other satellites. We got the images back. That work taught me how hardware timelines, investor patience and team morale pull against each other, which is the tension many science founders bring to coaching.
Why work with me
As a founder, the pressure is relentless to build, to fundraise, to lead, to prove. And yet, somewhere in the middle of all that motion, the questions shift. It is no longer just “How do I grow this company?” but “What kind of company am I really building, and who am I becoming as I do it?”
I have been through that arc from idea to exit and I know how hard it is to make space for reflection when everything around you demands action. I also know how easy it is to stay in motion without checking whether it still aligns with what you care about most.
That is where this work begins.
My coaching is not about pushing you harder. It is about helping you zoom out, reconnect with what matters, and lead with more intention in the business, in the team, and in yourself. Sometimes that means refining strategy. Sometimes it means untangling burnout. Often, it is both.
What changes
A NASA research scientist rebuilding from the inside out
Scott, Senior Scientist, Geobiology and Astrobiology
Scott came to coaching as an accomplished NASA research scientist who thought he had seen it all. Our sessions combined emotional work with practical next steps, and he describes the result as rebuilding himself as a person.
Leading a biotech platform team
Nedko, Head of Platform, BioTech
Nedko leads a platform team in biotech. We combined coaching with advice from my own operating experience: self-assessment, spotting strategic opportunities, prioritizing, and recognizing when to change direction.
Ways to work together
Harbor
Best for: one high-stakes moment, like an investor pitch of your science or a co-founder tension.
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Translate your research into a story that resonates with
investors or partners -
Untangle co-founder or lab-to-startup tensions
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Gain perspective on a high-stakes decision
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Useful for refining a pitch deck, preparing for an investor meeting, navigating team conflict, or re-prioritizing
90-minute call • $500
Near Shore
Reconnect with your values and build a path forward
Best for: researchers in their first year as founders.
- Clarify your mission and values to guide decision-making
- Strengthen your GTM and business development strategies
- Improve team alignment, meeting cadence, and communication structure
- Develop KPIs and focus areas to track what truly matters
3-months • Biweekly 45-minute calls
Horizon
Grow into the kind of leader your company truly needs
Best for: deep tech CEOs growing into the role.
- Space to reflect on how your beliefs, habits, and values are shaping your company
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Strengthen your internal clarity and executive presence as your responsibilities expand
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Navigate power dynamics, conflict, and uncertainty with more self-awareness and confidence
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Build deeper alignment between your leadership style and your company’s evolving needs
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Support with fundraising, hiring, and strategic decisions, approached through the lens of leadership maturity
6-months • Biweekly 45-minute calls
Each package includes: Initial assessment, Personalized development plan, Curated book and resource recommendations, Email/WhatsApp Support, Network Connections, Conferences Recommendations, Accelerator Lists, Investor Lists and Social Group Recommendations,
Near Shore and Horizon include a pro-rated refund guarantee.
Not sure which fits? The first call is free and we’ll decide together.
I’m immensely thankful for the incredible journey I’ve embarked on with Vladimir as my executive coach. His phenomenal emotional and constructive sessions have truly transformed my life. As a renowned NASA research scientist, I thought I had seen it all, but Vladimir’s guidance and unwavering support have helped me rebuild myself as a person. I couldn’t have asked for a more dedicated and insightful coach.
Scott
Senior Scientist, Geobiology and Astrobiology
Working with Vladimir has been instrumental to my career and personal development. His coaching has played a pivotal role in my growth ad a leader, self assessment and reflection, identifying strategic opportunities, prioritizing, and pivoting when a chance in direction is necessary.
The combination of exploring (coaching) and advising (experience-based) has been invaluable. Highly recommend giving Human Interfaces a try.
Nedko
Head of Platform, BioTech
Himani
Alex
Founder, HardTech
Vladimir’s an amazing listener and was able to provide valuable feedback and advice. I usually joined our meetings overwhelmed with decisions and left with clarity and action items. He even reached out with recommendations post meeting. I found what I was looking for and I’d highly recommend Vladimir for coaching services!
Ivana
Founder, FashionTech
Trusted by Founders and Leaders from Top Startups and Tech Companies

Frequently Asked Questions
What is science founder coaching?
Science founder coaching is 1:1 coaching for scientists and engineers turning research into a deep tech company. We work on what the lab didn’t prepare you for: raising capital, hiring, finding partners and leading people. Sessions are with me, Vladimir Baranov, an ICF PCC-certified coach, by Zoom or phone.
Why work with you as a science founder coach?
I bring both directive and non-directive coaching into my work, depending on what will move you forward fastest in your leadership journey.
In every session, I show up ready to listen closely to what you are working on and to guide you through your own decision-making process. When it is useful, I will also share practical recommendations drawn from experience.
That experience spans more than 20 years in technology, leading teams large and small as a CTO and CIO in fintech and spacetech. I have coached leaders across sectors with over 200 hours of client sessions, bringing perspective from working with people all over the world.
I am a certified executive coach through the Haas School of Business, Berkeley Executive Coaching Institute at UC Berkeley. Along the way, I have also served as a mentor at TechStars, NSF I-Corps, and Cornell eLab, and am a graduate of Columbia’s Greenshouse and the TechStars Space program.
Can coaching help with an urgent decision, like a funding round, a key hire or a partner deal?
🔹 How a coach helps: A coach offers a listening space free from judgement to help you cut through complexity and take decisive action. By co-thinking on identifying blind spots, challenging assumptions, and providing battle-tested strategies, a coach helps you move forward with confidence and clarity.
How do I scale a deep tech startup without burning out?
🔹 How a coach helps: An executive coach helps you through guiding questions to design a scalable structure, refine your hiring strategy, and shift from working in the business to working on it.
What if the science works but the market isn't ready?
🔹 How a coach helps: A coach helps you determine whether a pivot is necessary, develop a clear transition strategy, and manage investor and team expectations.
What topics can we cover in sessions?
✔ Milestone Based Go-to-market Strategy (GTM)
✔ Business Development Strategies
✔ Fundraising Traction
✔ Cleaner and Meaningful Deck
✔ Effective Team Structure and Communication
✔ Improved Conflict Resolution Approaches
✔ Prioritization Strategies
✔ Risk Assessment and Mitigation Plans
✔ Competitive Landscape Analysis
✔ Continuous Learning and Team Development Programs
✔ Efficient Resource Allocation
✔ Key Performance Indicator (KPI) Set-Up
✔ Value Proposition Clarification
✔ Customer Retention Strategies
✔ Internal Processing (Stress and Life Management)
What does a coaching session look like?
Each session blends reflection with clear action. We meet virtually on Zoom for one hour and dive into a specific aspect of entrepreneurship that matters most to you.
You bring the opportunity you are weighing or the challenge you are facing. I listen closely, ask thoughtful questions, and together we explore possible paths forward. By the end of the session, you walk away with a concrete plan you can put into motion right away.
What results can science founders expect?
How do I make faster decisions when the data is incomplete?
🔹 How a coach helps: A leadership coach equips you with proven decision-making frameworks that balance speed with strategic thinking. They challenge your biases, act as a sounding board, and help you develop confidence in your ability to make tough calls under pressure.
How do I go from leading a lab to leading a company?
🔹 How a coach helps: A leadership coach helps you refine your leadership style, improve your communication skills, and create a high-performance culture. They’ll coach you how to motivate your team, hold people accountable, and handle difficult conversations without damaging relationships.
How do I stay focused when the research and the business both need me?
🔹 How a coach helps: A coach acts as an accountability partner, keeping you focused on high-impact activities and helping you avoid distractions. They provide goal-setting frameworks, milestone tracking, and structured check-ins to ensure you’re making real progress—not just staying busy.
